Customer Loyalty
Call us at (866) FLOORSTORES or fill out the form below, and one of our Sales Design Consultants will be in touch shortly.
Patti was a true advocate and partner from day one. She guided me through a long, detailed process of navigating different flooring options, always staying patient, incredibly knowledgeable, and attentive. Beyond helping us select the right floor, Patti went above and beyond by assisting with bids and gathering the necessary information to help us recover our money from the previous failed job. Her dedication and guidance were invaluable.
When it came to installation, Eduardo and his crew were equally phenomenal. Given our previous bad experience, I was understandably nervous, but Eduardo put my mind completely at ease. He sent regular text updates throughout the day and took time at the end of every shift to walk me through what they corrected, how they addressed existing issues, and what to expect for the timeline.
It's clear that both Patti and Eduardo take immense pride in their work and it shows in every single detail. We absolutely love our new floors. The quality and professionalism are night and day compared to our previous contractor experience. I cannot recommend Patti, Eduardo, and The Floor Store enough!
Suzanne
Alex and Julian showed up to install exactly when scheduled. The were communicative and respectful of my home. They quickly and efficiently moved my furniture, took out the old carpet and padding and then installed the new padding and carpet. They had me check that everything looked as I expected and replaced the furniture perfectly.
The whole experience was quick and easy.
I had been putting this off as yet another project, but this group made it almost a non-issue. Refreshing.
They were careful and very respectful of our furniture and walls. They were also friedly!!!
Customer Satisfaction Rating
The Floor Store’s Founder and President, Larry Flick, comes from a family with a long and venerable history in the flooring business.
He is the third of four kids who grew up in and around Dalton, Georgia, the heart of carpet country. His father, Robert Flick, owned RJ Flick Associates for more than 50 years. Throughout the textile industry, his name is never mentioned without admiration — and often something more like awe.
The doors of the first Floor Store location opened in Richmond, California, in April of 1986. In the three decades since that first opening, The Floor Store has grown to 10 locations across the Bay Area and counting.
The Floor Store customer reviews speak volumes about the quality, service, and expertise we provide our community.
“At The Floor Store, customer satisfaction is our top priority. This means service, selection, and competitive prices, of course, but it also means continuous training for all our people — sales, installers, everyone. Because a customer is truly satisfied when they feel they have made the right decision for their home, and that takes expertise. Our people have it. Which is why we are Your Bay Area Flooring Authority.”
Larry Flick, Founder and President
Larry Flick
Our President
The Floor Store’s founder and president Larry Flick comes from a family with a long and venerable history in the flooring business.
He is the third of four kids who grew up in and around Dalton, Georgia, the heart of carpet country. His father, Robert Flick, owned RJ Flick Associates for more than 50 years. Throughout the textile industry, his name is never mentioned without admiration – and often something more like awe.

Careers in San Francisco Bay Area
The Floor Store was founded in 1983 and has grown to 10 convenient showrooms throughout Northern California. We are well known for our large in-stock product selection, better-than-competitive pricing, outstanding customer service, and professional guaranteed installation.
We are exceptional, because our people are exceptional. We value our employees and know that much of the credit for our success belongs to them. And, it seems they like working here: some have been with us since we opened our Richmond location in 1983!
We continue to experience record breaking growth and are looking to expand our team in all of our locations (Richmond, Concord, Dublin, San Carlos, San Rafael, Santa Rosa, San Francisco, San Jose, Sunnyvale, and Fairfield). While relevant experience is a plus, it’s not a requirement. If you have a friendly and enthusiastic personality, an eye for color and design, and get excited about the prospect of helping customers transform their space – we’d love to talk to you.
Ready to Start Your Project?
From design guidance and material selection to installation, we’ll guide you every step of the way.


